Digital marketing automation enables you to listen, analyse, and act on your customer data, as building relationships online is no different than in-person. You need to listen to customers, process and understand what they’re saying (directly and indirectly), and act on that insight—in real-time. Go on, show them you care.
Collect leads that integrate directly with your digital marketing CRM software. Build, customize and reorder fields effortlessly with the sleek drag-and-drop editor. SharpSpring’s dynamic forms autocomplete fields for known visitors to improve conversions and look great on any site with custom CSS. You can even map fields from 3rd-party and native forms.
SharpSpring’s powerful, easy-to-use visual workflow builder simplifies digital marketing automation. Use branching logic to engage leads at critical points in their unique buying journeys. Instantaneously sync information with our built-in digital marketing automation CRM suite. Set up buyer personas for your products and services, then assign leads to different personas so that you can send automatically targeted messages. Receive a list of each day’s hottest leads right to your inbox, and act at just the right time to convert them to sales. Use SharpSpring’s digital marketing automation tools to score leads based on engagement, page tracking, fit and more – they even factor in natural lead decay over time.
VisitorID is one of the secret weapons in our stack of digital marketing automation tools. Use it to identify twice as many visitors to your site (compared to competing digital marketing platforms). Use behavioral-based tracking to truly understand what motivates each click. Identify pain points and successful strategies so that your website never stops optimising. Receive a list of the day’s hottest leads directly to your inbox, and act at just the right time to convert those leads to sales.
Knowledge is power – and CRM is sales. Use SharpSpring’s digital marketing automation CRM or seamlessly integrate your preferred CRM provider with the SharpSpring digital marketing platform. Keep integrated data up to speed with instant two-way synchronization. Track opportunities from creation to close with a bird’s eye view of your pipeline. Create custom deal stages, fields, filters and more, to manage sales effortlessly with our digital marketing automation tools.
Build powerful landing pages and landing page funnels that transform visitors into leads. Use SharpSpring’s simple point-and-click editor to create unique landing pages, or adapt a template from our extensive library. Set up chains of linked landing pages to organise visitors into different funnels and capture leads directly into your website.
Drive more conversions with dynamic web content that changes based on visitors’ interests and attributes. Deliver results quickly without a developer or any coding — and without touching your website. And if you are coding-savvy, you can always add your own HTML and CSS code to customize pages even further.
Launch a blog in minutes directly in our digital marketing automation system. Write, design, manage and publish posts with ease. Set up permissions allowing your team to collaborate and publish posts and create profiles to welcome guest bloggers. Extend the reach of your content with RSS email syndication that automatically sends new posts to your mailing lists.
Get more engagement with your content using social media widgets that allow users to share your content and follow you online. Use SharpSpring’s digital marketing automation tools to track visitors, find out which content performs best and target posts to maximize conversions.
Make key decisions with accurate and relevant data based on user behaviors and engagements. Choose the most important metrics for each campaign and message, then generate custom reports to review your performance. Understand end-to-end ROI and track both online and offline lead sources. Share key information with your team, clients and customers in a readable and accessible display.
Connect to hundreds of third-party software providers with SharpSpring’s APIs and Zapier connections. Sync data with your marketing automation CRM systems, keep your content management systems updated and integrate native and third party web forms with our digital marketing platform. Take control of your CRM and digital marketing automation by rebranding emails, notifications, reports and even the app itself. Store data on our encrypted, secure and scalable platform.
Go beyond scheduling, publishing and monitoring. Turn social interactions into meaningful conversations that generate sales and show up in your digital marketing reports. SharpSpring Social offers all the features you expect from a social management solution, plus powerful conversion tools you can only get from a fully-integrated CRM digital marketing automation platform. Trigger automated workflows and score social leads based on interactions, sources, interests and more. Measure end-to-end ROI of integrated digital marketing campaigns and demonstrate the value of your social media efforts.
Launch your brand, skyrocket sales, move your bricks and mortar shop online, or take on the globe. Wherever the world is taking you, step boldly into the new reality online with the confidence of a powerful digital presence.
