We Develop Search Engine Optimisation Campaigns that Attract Relevant Customers

When your ideal customer types in their search question, good SEO puts you at the top of the unpaid results. But to rank well in organic search, Google has to deem your website highly relevant for related keywords using a complex search algorithm. Cracking this code of over 250 simultaneous factors, updated more than 800 times a year, is where the art and science of SEO come in. That’s why we say good SEO takes time, but we take care of that so you can work on your business.

Knowing what your Customers are Searching for is Key

There’s a big difference between what you think your customer is searching for and what they’re actually searching for. The devil is in the detail and the detail is in the words and phrases they type into Google when they’re searching. We do the research to analyse exactly what these keywords are, then craft them into your communications to ensure you’re the one that pops up when they’re looking online.

Build your Website’s Reputation

Google won’t send you organic traffic until you’ve built your website’s reputation. Unlike advertising, reputation can’t be bought, it has to be developed with certain steps over time. Consistency, reliability, optimised marketing, regular engagement, quality connections and a product people tell their friends about are all important factors in this game. The good work combines over time to enhance your reputation and make your website more visible to Google. We build these elements into your online presence so your business benefits from the goodwill and capital gain over time.

Understanding their Needs

Human behaviour is driven by underlying needs that demand action. The drive to meet unmet needs is what underlies every search and every decision to buy, yet they’re often so deeply ingrained that even the customer isn’t aware of them. But we are. We leverage the psychology and analyse their behaviours online to make sure your product is the vehicle that customers choose to solve their problem, and fill the gap.

Content is King

People resonate with the words on your website, and so does Google. Written content inspires action, guides a decision, builds relationships, establishes authority, gives people the confidence to complete a purchase, or reminds them to come back. In other words, good content converts to sales. And over time, search engines have become savvy to the nuances of content too. A bulk copy and paste from someone else’s website, or poorly constructed sentences, won’t get your website ranked on Google. But beautiful copy with some golden SEO keywords woven in, surely will.

Developing a Strong SEO Campaign Starts Here

Strong SEO is one of the fundamental pillars of your success online. Our team of experts will optimise your website to rank well in Google search for the keywords that matter. Build your brand, increase visibility and drive quality traffic to your business. Your customer’s journey to your website starts here.

1

The SEO Setup

Create strong SEO foundations by analysing your digital ecosystem, fixing faults and creating a custom-built setup that will leverage strengths, maximise traffic and deliver quality leads.

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2

Backlinking Campaigns

Improve your ranking in organic search results by getting the essentials right. An effective backlink campaign will cement your website’s credibility with Google and build your reputation online.

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3

SEO Campaigns

Regardless of your size or sector, your customers are looking for you online. Stand out from the competition with an SEO campaign that will give you pole position in relevant search results. Time and time again.

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What we have achieved for our customers

Your business is your livelihood and bottom-line results are what matter. We design and execute digital strategies that convert marketing dollars into customers, sign-ups and sales. Our suite of smart technology and real-world expertise eliminate the guesswork and track your ROI in real-time. Our clients’ numbers speak for themselves and we’d love to help you achieve the same.

We love working with Hiho and appreciate all they have done and do with our website, digital marketing structures, and campaign journeys. The Hi Ho team takes digital marketing to a different level, which has been invaluable to our brand.

L’affare - The Coffee Business

Are You Ready to Transform Your Digital Presence?

Launch your brand, skyrocket sales, move your bricks and mortar shop online, or take on the globe. Wherever the world is taking you, step boldly into the new reality online with the confidence of a powerful digital presence.

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