Your e-commerce website has one goal – SELL.

With a finely tuned eCommerce setup, the sky’s the limit when it comes to selling. To get all the elements working together perfectly, we find it’s best to start with the end in mind. Maximum sales. Then, we work backwards to scope out the best setup for your specific shop. Getting all the elements right will produce an on-brand, finely calibrated, automated selling machine that lets you scale up your business exponentially. Talk relevance to customers, build rapport, gain credibility, and watch the sales roll in.

Communicate your Offer Loud and Clear

Do you know your elevator pitch? Being able to convey what your business does and how it benefits the customer in the time it takes to ride an elevator means you’re clear about your offer. The same applies online. We distil the core message then convey it loudly (but not annoyingly) to the relevant audience using the power of a multi-layered digital marketing strategy that gets you in search results, social pages, and right into the customer’s inbox.

Make the Shopping Experience Simple

On the pathway to purchasing, simple is better. The very best eCommerce sites are clean, uncluttered and straightforward for an easy user experience. The complicated part takes place behind the scenes. The whole idea is to facilitate a safe and enjoyable journey to the checkout, then make the checkout process totally seamless. Speed is of the essence here, so minimal clicks at the checkout equal a pain-free process, followed by a confirmation page that lets the customer know it all worked fine and their purchase was meant to be.

Easy Navigation is Essential

To make your site buyer-friendly, you need to think like a buyer. Curating the sale means making the pathway to purchase as easy and obvious as possible, without being salesy. Initially, your visitors don’t want to feel rushed or pressured to buy. But once they’re ready, they want to be able to buy immediately, with minimal clicks. Good navigation is a constant balance between these two forces, that draws on psychology and technology to make sure we get it just right.

Keep your Customer Informed

Check in regularly so your audience feel loved. Consistent communication shows you care and appearing across many channels is one of the most powerful ways to build trust and elevate your profile. When you regularly share with your people you have the opportunity to blend product information with speaking your truth. Being an authentic voice builds trust, visibility and authority, but every message also carries an unobtrusive reminder about your products.

Make your Website Recognisable

When people shop online, they prefer to buy from someone established. It’s harder to see who you’re buying from on the net, so potential customers are far more wary. To drive sales, you need to build trust with a brand that’s consistent, recognisable and cohesive right across the internet. In the world of eCommerce, strong, professional branding will securely establish your market niche and stand you out from the competition.

Be Device Adaptive

Are you confident that your website looks great on all devices? If the answer is no, then you’re not getting the best ROI. People now shop online anywhere, at any time – from work, the doctor’s reception, on a train, and in the rain. They’re on their smartphone, tablet, hybrid, or at home on the desktop. So once you’ve got a beautiful website you need to know that it’s guaranteed to look great on any screen. With responsive layout that adjusts to the viewer’s screen size, we make your site is ready for anything.

Working out what kind of website you require

Every website has a unique purpose, but all websites have a common goal, creating a conversion. Your conversion will either be in the form of product or service validation, e-commerce sales to either the consumer or wholesale markets, or both. At Hi Ho we always start at your conversion goals and build up from there.

1

Validation Websites

Telling your target audience what your brand stands for and how it will help them.

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2

Ecommerce Websites

Your eCommerce Website has One Goal – Sell your products and services effortlessly.

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3

Wholesale Portals

Enabling you sell your products to your customers with multiple individual pricing tiers.

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Web Design

A well-developed website will ensure your brand creates a lasting impression differentiating you from your competitors. It will also ensure that your customers revisit time and time again becoming the biggest fans of your brand.

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SEO and PPC Campaigns

Strap yourself in and get ready to lift off, right to the top of Google searches. With great Search Engine Optimisation and a cleverly crafted Pay Per Click campaign, we’ll take your business to infinity and beyond.

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Social Media
Marketing

Put your brand and products right in front of the people who actually want what you’ve got. That’s the power of social media marketing at its finest and we will show you how it works by giving you results that give awesome ROI.

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Sales Funnel Automation

Stop running campaigns and start having conversations. With a responsive sales funnel you can nurture each and every customer, guiding them through the lifecycle from first contact to closing the sale.

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Are You Ready to Transform Your Digital Presence?

Launch your brand, skyrocket sales, move your bricks and mortar shop online, or take on the globe. Wherever the world is taking you, step boldly into the new reality online with the confidence of a powerful digital presence.

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